Gesa Credit Union Secures Naming Rights for Spokanes Iconic Pavilion

Gesa Credit Union has officially secured the naming rights for the Spokane Pavilion, which will now be known as the Gesa Credit Union Pavilion, through a 10-year partnership aimed at enhancing community engagement and cultural programming. This venue is a focal point for Spokane, hosting major events like the Summer Concert Series and Hoopfest, and Gesa’s investment will ensure it remains accessible and well-maintained for future generations. Jennifer Ogden, President of the Park Board, highlighted the partnership's role in assuring the community that the pavilion will continue to provide affordable programming and experiences. Brandon Allison, Gesa’s AVP of Community Impact, expressed excitement about the partnership, noting it represents a significant commitment to Spokane and its residents. The funds generated from this naming rights agreement will support Riverfront Park's various educational and cultural initiatives, which serve over one million visitors each year.

Gesa’s dedication to Spokane extends beyond this venue, as they actively participate in local education programs and community relief efforts, such as during the wildfires in 2023. This collaboration not only enhances Gesa's visibility within the community but also reinforces their role as a trusted financial partner. Through initiatives like the High School Credit Union Program and support for local events, Gesa continues to make a meaningful impact in Spokane.