Rantz: Uhm, can y'all relax about El Pollo Loco coming to Seattle?
In his latest piece, Jason Rantz addresses the excitement surrounding the upcoming opening of El Pollo Loco in Kent, Washington, marking the chain's entry into the Seattle area. He notes that while many locals are eager for the flame-grilled chicken, it's important to recognize that the restaurant does not offer anything particularly innovative. Rantz argues that the hype is largely media-driven, similar to other chain openings that generated buzz but did not significantly impact the local culinary scene. He contrasts this with the genuine excitement for Chick-fil-A, which he believes lived up to its reputation. Rantz critiques the idea that a chain specializing in grilled chicken can transform Seattle's food landscape, which is celebrated for its diversity and innovation.
He encourages readers to see El Pollo Loco as a fast-food restaurant providing decent meals rather than a culinary revolution. The article underscores the tension between nostalgia for familiar tastes and the city's commitment to being a foodie destination. Ultimately, Rantz suggests that while El Pollo Loco may be a welcome addition for some, it does not merit the level of excitement that has been expressed.