Boston Public Health Commission Launches Campaign to Raise Awareness of HIV Treatment Resources

The Boston Public Health Commission (BPHC) has launched a significant new initiative, the Let’s Talk HIV Boston campaign, to raise awareness about HIV treatment and combat stigma in the community. This campaign prominently features the Undetectable=Untransmittable (U=U) principle, demonstrating that individuals living with HIV who achieve an undetectable viral load cannot sexually transmit the virus. With contributions from community advocates, public health leaders, and healthcare professionals, the campaign promotes fact-based conversations about HIV and its related challenges. Mayor Michelle Wu emphasized the importance of this initiative in ensuring equitable healthcare access for all residents, particularly those affected by HIV. Dr.

Bisola Ojikutu, the Commissioner of Public Health, noted that the campaign aims to alleviate the fear and isolation experienced by many living with HIV. The campaign's materials will be available in MBTA stations and across various digital platforms, providing crucial resources and information in multiple languages. Additionally, it aligns with the Boston EMA Ryan White HIV/AIDS Services Planning Council's ongoing efforts to reduce stigma. Community advocate Fabian Ortiz Hernandez highlighted the empowering message of U=U, emphasizing that living with HIV should not equate to suffering but rather to effective management and treatment.