As federal funding expires, GBH launches 225 million campaign
GBH launched a $225 million fundraising campaign to mitigate the impact of federal funding cuts, coinciding with the government’s new fiscal year. President and CEO Susan Goldberg stated, “Congress told us to ‘go fund ourselves,’ and that’s exactly what we are going to do. ” The campaign, titled “Fund the Future,” aims to secure funds over three years to bolster independent journalism and ensure access to educational content. Although only 8% of GBH's revenue comes from federal dollars, it faces significant risks due to its role as a producer for smaller stations that depend on federal support. In recent months, GBH has laid off 4% of its employees and paused programming to mark the loss of federal funding.
The campaign's messaging reflects a commitment to community connection and the importance of trusted journalism. Goldberg aims to transform GBH into a “21st century digital powerhouse. ” The campaign is crucial for GBH as it transitions to a sustainable business model amidst ongoing financial challenges.