The show must go on A beloved Fort Bragg movie house avoids closure with new owners
Coast Cinemas in Fort Bragg will continue operations under new owners, Desiree and Terry Ramos, who recently purchased the theater after it faced closure. Previous owners Tom and Maxine Lazzarini announced their retirement, leaving residents concerned about losing the town's only cinema. The Ramoses, who moved to the Mendocino Coast in 2020, initially considered buying the theater as a joke but decided to proceed when they learned of its potential closure. They plan to expand offerings, such as serving beer and wine, and aim to screen both classic and new films. Opened in 1964, the cinema has a rich history as a community gathering spot, adapting to technological changes while preserving its appeal.
The Lazzarini family managed the theater through various challenges, including the pandemic and economic shifts. Community engagement will be a priority for the Ramoses as they invite local input on future improvements. The first priority for the new owners is updating the men's restroom for privacy.