Anime girl on a Broadway billboard? It's a birthday present for Nyaruchuuu

A billboard promoting VTuber Nyaruchuuu on Broadway claims she may be more reliable than a partner. The billboard, funded by her fans, represents a growing trend of using public displays to celebrate virtual idols. Nyaruchuuu, who livestreams as an anime character, has attracted 13,000 followers and offers a variety of content, including gaming and karaoke. The billboard, which cost over $4,500, was a birthday gift from her audience, reflecting their dedication. This is not her first billboard; she previously had one funded by fans that featured a similar ironic message about loneliness.