Tecovas, Western Wear Purveyor, Opening Pop-Up In Fulton Market

Tecovas, a popular Western wear brand, has opened a pop-up store in Fulton Market, Chicago, from July 1 to September 18. The grand opening event on Wednesday features live music from country musician Jack Evans and various promotional activities, including boot giveaways and complimentary services. Local leaders like Patti Doyle have highlighted the significance of national brands engaging with the community, reinforcing Fulton Market's status as a vibrant destination. The pop-up will host several events, including a Windy City Smokeout festival and a barbecue event with chef Dave Bonner from Green Street Smoked Meats. The store will be open Monday to Saturday from 11 a.

m. to 7 p. m. and Sunday from noon to 6 p. m.

, with purchases limited to debit or credit cards. Complaints about the lack of boot shines have been noted, but customers can enjoy other services and complimentary drinks starting in August. The initiative reflects a growing trend of retailers seeking direct connections with local consumers and enhancing the shopping experience. Local businesses and residents are encouraged to participate in the various events planned throughout the summer.