Here's why giant blue tentacles are popping up around Seattle

In a striking display of creativity, the Seattle Kraken have introduced giant blue tentacles around Seattle as part of a guerrilla marketing campaign for the 2024-25 NHL season. The tentacles are strategically placed to capture the attention of the public, serving as a visual reminder of the Kraken's growing influence in the city. This campaign aims to foster excitement and community engagement as the team gears up for another season. By intertwining the team's identity with the local landscape, the Kraken are not just promoting their brand but also deepening their connection with fans. As the NHL season approaches, the tentacles are expected to spark conversations and bring the community together.

This marketing effort reflects the modern trend of using bold visuals to create memorable experiences for fans. The Kraken's initiative not only showcases their creative approach but also highlights the importance of community involvement in sports marketing. As the season nears, fans are eager to see how this campaign impacts the team's presence in Seattle.